Keeping you informed of the latest trends and tools in the sales industry.
Consumers are buying cars. With or without you, they are buying lots of cars. They no longer need you to persuade them to make a purchase. They are out there purchasing every day. What is needed, however, is for you to provide your audience with reasons to choose to...read more
Are you burning through salespeople faster than a mid-summer’s wildfire sweeps across a dry field? You are not alone! Salesperson turnover is a reality that General Managers and Sales Managers face all too often. In order to reduce salesperson turnover, we must...read more
The way we do business is certainly changing and to be on top, you need to change with it. In this technology driven world, printed paper business cards are becoming obsolete. You need a Digital Business Card solution that is second to none and offers many more benefits that a regular business card or digital contact record can’t touch:read more
A digital business card work much like a cell phone app. They are seen far more frequently than paper cards since they live inside mobile devices.read more
An eye-catching well-designed Digital Business Card can help you seize that moment and remain there, in the forefront of your customer’s minds by being housed where everyone stores their contacts now – in their mobile devices!read more
Consumers love to watch videos! They love to view, shop and communicate and love it even more if done through videos. Videos stand out on social media, giving customers a quick overview of a product or person without overwhelming them with lots of text. In less than thirty seconds, a customer can get all the information he or she needs about a business or product through a short, visually-appealing video.read more
In today’s market, the competition is moving more from the brick and mortar storefront to an online presence. This presents very unique opportunities for those who are looking to grow and succeed. You could be missing the boat if your sales force doesn’t have their...read more
Should I post once, twice, or three times a day? Additionally, we wonder if we should post to every social media platform.read more
People often associate “Pay To Play” with activities that require the exchange of money for services and although this is true, there is more to this term than meets the eye.read more
Ken Potter has a strong passion that goes far beyond simply wanting to help dealers brand themselves, which may come as a surprise since Ken works for the Company, Build-A-Brand, but at the same time, it is also one of the major reasons why he chose to be its President.read more
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