Keeping you informed of the latest trends and tools in the sales industry.
Consumers love to watch videos! They love to view, shop and communicate and love it even more if done through videos. Videos stand out on social media, giving customers a quick overview of a product or person without overwhelming them with lots of text. In less than thirty seconds, a customer can get all the information he or she needs about a business or product through a short, visually-appealing video.read more
In today’s market, the competition is moving more from the brick and mortar storefront to an online presence. This presents very unique opportunities for those who are looking to grow and succeed. You could be missing the boat if your sales force doesn’t have their...read more
Should I post once, twice, or three times a day? Additionally, we wonder if we should post to every social media platform.read more
People often associate “Pay To Play” with activities that require the exchange of money for services and although this is true, there is more to this term than meets the eye.read more
Ken Potter has a strong passion that goes far beyond simply wanting to help dealers brand themselves, which may come as a surprise since Ken works for the Company, Build-A-Brand, but at the same time, it is also one of the major reasons why he chose to be its President.read more
Build-A-Brand today announced the completion of an encouraging and successful year-long beta test with selected top auto dealers. In addition to beating key performance indicators, the company and dealerships observed a significant increase in sales and employee retention.read more
The Build-A-Brand team believes in relentlessly pursuing multiple levels and methods of self-growth and positive work performance. We believe that determining your strengths and ways in which to improve them is how greatness begins. Continuous learning, as well as...read more
A goal is something you either want to be or want to conquer, whereas a routine is the actual effort required to turn that “want” into something real. Be deliberate in your goal setting and be consistent in your routines. Start small and use those victories to motivate you as you set out to achieve greater goals.read more
With 80 years of customer service already under their belt, Sands Chevrolet – Surprise is just as eager to further enhance relationships with their customers as we are!read more
At one time or another we end up asking ourselves, “What is my life’s purpose?” and although we face this difficult question on several occasions, it is typically a struggle to find the answer, each and every time. Most look for “one big thing” to fulfill that feeling...read more
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